adidas about to blow – JD sports poster campaign
Here are some snaps of the poster campaign i created for adidas being used in JD sports stores around London….


Here are some snaps of the poster campaign i created for adidas being used in JD sports stores around London….


I am very proud to be able to put all of my adidas about to blow work up in the projects section.
Please take a look: http://www.vectormeldrew.com/adidas-about-to-blow-2012/

Poster design i’ve been working on for the Southbank Centre in London. Seeing live dubstep artists such as Bass Clef and Geiom next to a live orchestra for the first ever time.

Another taster of the poster campaign i have been working on for adidas
‘About to Blow’ is a documentary focusing on up and coming music artists and Olympic athletes from London. The idea is to promote an aspirational image to a youth audience to show what can be achieved through focus and determination.
There will be a total of 9 different posters with each of the respective artists/athletes featured and 6 part documentary to be show on the web and tv for which i have produced a range of motion graphics idents.
Pictured here is Mz Bratt, if you havn’t heard of her then check her videos on youtube

Just finished the graphics, branding and web-design for an exciting new project for Bristol based fashion design duo ‘Sew that Jazz’. Fud is a new concept in headwear for autumn/winter 2009.
A Fudhood is a piece of headwear shaped like a hood, with a warm, luxuary faux fur interior and colourful pattern exterior. The garment became massively popular over this summer’s festivals, selling out on stalls and being worn by musicians such as Joker, Skream, Rusko and Groove Armada and has this week been launched on an online store www.fudhoods.com.
This is the first in a series of poster campaigns part of the latest project i am working on for adidas.
‘About to Blow’ is a documentary focusing on up and coming music artists and Olympic athletes from London. The idea is to promote an aspirational image to a youth audience to show what can be achieved through focus and determination.
There will be a total of 9 different posters with each of the respective artists/athletes featured and 6 part documentary to be show on the web and tv for which i have produced a range of motion graphics idents.
Pictured here is Bluey Robinson, if you havn’t heard of him then i would urge you to check his videos on youtube.

For a taster of the new artwork i have been working on for adidas and RWD check out http://www.rwdmag.com
Some people may remember the previous series of ‘about to blow’ from MTV, well now series 2 has been taken on by adidas to showcase not just up and coming music artists, but also up and coming athletes.

Part of 9 posters for adidas ‘About to Blow‘ campaign

New flyer design and dubstep night i am especially looking forward to… the Subloaded 5th birthday
Recently i was commissioned by DJ Pinch of Tectonic records to come up with the artwork for 2562’s forthcoming album ‘Unbalance’.
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It is now available to buy from amazon on CD or Vinyl
The brief stated he wanted something very abstract yet at the same time vintage to reflect his sampling of 70’s/80’s music. As well as creating something very ‘unbalanced’ there also had to be a vague suggestions of an abyss, an outer-space landscape and some dramatic movement… (but none of them too explicitly!)
Hard brief to work to? Maybe yes… but i definitely enjoyed the development process to get to this stage…

This is a preview for the forthcoming artwork which will be released on CD and Vinyl.
For anyone interested the tracklisting will be:
1. Intro
2. Flashback
3. Lost
4. Like A Dream
5. Dinosaur
6. Unbalance
7. Superflight
8. Yes / No
9. Who Are You Fooling?
10. Narita
11. Love In Outer Space
[12. Escape Velocity – digital only]